The St. James’s Place Barbury International Horse Trials is using innovative and creative ways to encourage spectators to book tickets online for this year’s event from July 6-9th.
In a unique partnership with Hungerford luxury tour operator Bailey Robinson, every ticket purchaser booked online via Barburyhorsetrials.co.uk will be entered into a free prize draw to win a three night break at the stunning Six Senses Douro Valley in Portugal.
Six Senses is a magnificently renovated 19th-century manor house set in stunning hilltop location in the heart of the UNESCO World Heritage listed Douro Valley, boasting impressive views of the terraced vineyards and river below. Entrants will be backdated to include all those who have booked to date for the Trials, and continue till the online box office closes on July 6th.
The draw will take place during the trials, with the winner able to take their prize at a time agreeable to both parties.
“We’re delighted to add this extra reason to book at Barbury this year, “says Peter McNeile.
“Bailey Robinson is exactly the sort of local company we have been seeking to attract to Barbury to engage with the substantial audience attending the event. Since we opened the Box Office, sales have been flowing well, and there’s a clear appetite for the top flight international sport that is a given at Barbury every year. This creative partnership can only help us accelerate Barbury’s appeal.”
Rory Pilkington, managing director for Bailey Robinson, added, “Barbury is a unique event in the equestrian calendar, crossing the divide between Eventing and horseracing and reaching a very desirable demographic in Wiltshire and surrounding counties. We can see great scope in presenting ourselves to this clientele, and we’re delighted to add value to all spectators at Barbury through this fabulous holiday.”
Bailey Robinson is a luxury travel company based in Hungerford, aspiring to evoke the golden age of travel when people were treated as individuals and the world was waiting to be discovered. The form helps clients to create and fulfil bespoke holidays through a passionate team of experts who have in depth, first-hand knowledge of destinations around the world. For more information visit www.baileyrobinson.com